Include -config and -init-db steps in make install

This also moves development instructions to documentation repo.

Makefile

@@ -57,7 +57,9 @@ deps-no-sqlite:
 	$(GOGET) -d -v ./...
 
 install : build
+	cmd/writefreely/$(BINARY_NAME) --config
 	cmd/writefreely/$(BINARY_NAME) --gen-keys
+	cmd/writefreely/$(BINARY_NAME) --init-db
 	cd less/; $(MAKE) install $(MFLAGS)
 
 release : clean ui assets

README.md

@@ -97,26 +97,7 @@ WriteFreely is available in these package repositories:
 
 ## Development
 
-Ready to hack on your site? Here's a quick overview.
-
-### Prerequisites
-
-* [Go 1.10+](https://golang.org/dl/)
-* [Node.js](https://nodejs.org/en/download/)
-
-### Setting up
-
-```bash
-go get -d github.com/writeas/writefreely/cmd/writefreely
-```
-
-Configure your site, create your database, and import the schema [as shown above](#quick-start). Then generate the remaining files you'll need:
-
-```bash
-make install # Generates encryption keys; installs LESS compiler
-make ui      # Generates CSS (run this whenever you update your styles)
-make run     # Runs the application
-```
+Ready to hack on your site? Get started with our [developer guide](https://writefreely.org/docs/latest/developer).
 
 ## Docker