Update copy on default pages

- Removes more mentions of Write.as
- Adds a default privacy policy
- Improves the About page

pages/500.tmpl

@@ -1,9 +1,10 @@
 {{define "head"}}<title>Server error &mdash; {{.SiteName}}</title>{{end}}
 {{define "content"}}
-		<div class="error-page">
-			<p class="msg">Server error. &#x1F632; &#x1F635;</p>
-			<p>The humans have been alerted and reminded of their many shortcomings.</p>
-			<p style="margin-top:3em">On behalf of them, we apologize.</p>
-			<p>&ndash; The Write.as Bots</p>
+		<div class="content-container tight">
+			<h1>Server error &#x1F635;</h1>
+			<p>Please <a href="https://github.com/writeas/writefreely/issues/new">contact the human authors</a> of this software and remind them of their many shortcomings.</p>
+			<p>Be gentle, though. They are fragile mortal beings.</p>
+			<p style="margin-top:2em">Also, unlike the AI that will soon replace them, you will need to include an error log from the server in your report. (Utterly <em>primitive</em>, we know.)</p>
+			<p>&ndash; {{.SiteName}} &#x1F916;</p>
 		</div>
 {{end}}

pages/about.tmpl

@@ -1,23 +1,31 @@
 {{define "head"}}<title>About {{.SiteName}}</title>
 {{end}}
-{{define "content"}}<div class="content-container" style="margin-top: 2em;">
-	<div class="content-container">
-		<div class="marketing-section">
-			<div class="clearfix blurbs">
-				<div class="third big">
-					<h3>Simple and focused</h3>
-					<p>Write.as isn't a platform for building <em>any</em> kind of blog or website. It's meant to help you get your thoughts down&mdash;and published&mdash;fast.</p>
-				</div>
+{{define "content"}}
+	<div class="content-container snug">
+		<h1>About {{.SiteName}}</h1>
 
-				<div class="third big">
-					<h3>Distraction-free</h3>
-					<p>Our editor lets you write and publish &mdash; that's it. And we separated the <a href="https://read.write.as">reading</a> experience so there's no stream or feed or "likes" or "follows" to steal your focus.</p>
-				</div>
+		<!--
+			Feel free to edit this section. Describe what your instance is about!
+		-->
 
-				<div class="third big">
-					<h3>Never lose your progress</h3>
-					<p>Your writing automatically saves as you type. It'll always be waiting, even if you don't "save" before leaving.</p>
-				</div>
+		<p>
+			{{ if .Federation }}
+			<em>{{.SiteName}}</em> is an interconnected place for you to write and publish, powered by WriteFreely and ActivityPub.
+			{{ else }}
+			<em>{{.SiteName}}</em> is a place for you to write and publish, powered by WriteFreely.
+			{{ end }}
+		</p>
+
+
+		<h2 style="margin-top:2em">About WriteFreely</h2>
+		<p><a href="https://writefreely.org">WriteFreely</a> is a self-hosted, decentralized blogging platform for publishing beautiful, simple blogs.</p>
+		<p>It lets you publish a single blog, or host a community of writers who can create multiple blogs under one account. You can also enable federation, which allows people in the fediverse to follow your blog, bookmark your posts, and share them with others.</p>
+		<div class="clearfix blurbs" style="font-size: 1.3em;text-align:center">
+			<div class="half big">
+				<p><a href="https://writefreely.org/start">Start an instance</a></p>
+			</div>
+			<div class="half big">
+				<p><a href="https://writefreely.org">WriteFreely</a></p>
 			</div>
 		</div>
 	</div>

pages/privacy.tmpl

@@ -1,7 +1,11 @@
 {{define "head"}}<title>{{.SiteName}} Privacy Policy</title>
 {{end}}
 {{define "content"}}<div class="content-container snug">
-	<h2>Privacy Policy</h2>
-		<p class="intro">We protect your privacy! Like, for real.</p>
+	<h1>Privacy Policy</h1>
+		<p style="font-style:italic">Last updated November 8, 2018</p>
+		<p class="statement"><a href="https://writefreely.org">Write Freely</a>, the software that powers this site, is built to enforce your right to privacy by default.</p>
+		<p>It retains as little data about you as possible, not even requiring an email address to sign up. However, if you <em>do</em> give us your email address, it is stored encrypted in our database. We salt and hash your account's password.</p>
+		<p>We store log files, or data about what happens on our servers. We also use cookies to keep you logged in to your account.</p>
+		<p>Beyond this, it's important that you trust whoever runs <strong>{{.SiteName}}</strong>. Software can only do so much to protect you &mdash; your level of privacy protections will ultimately fall on the humans that run this particular service.</p>
 	</div>
 {{end}}